WHAT DOES NICHE PERFUMES MEAN?

“This is certainly the last word It Lady scent," wrote senior social media marketing editor Maddie Hiatt in our Holy Grail Awards (yup, this one was a winner). "It can be sweet and light-weight but truly stays on the skin all day prolonged," she claims.Glowing customer assessment: "I really like the sweet, floral scent of this perfume. Extensive